SunScape Tanning Beds

Project: Create a brochure to launch new tanning bed

Solution: One of the things this tanning bed had to overcome was the manufacturer's image. The image was one of a company which made smaller, less expensive beds. This tanning bed was the complete opposite. Rather than combine this unit with all the other beds, we made a separate brochure with a totally different look and feel. The brochure shows off it's sexy styling, high tech construction and it's tanning power. In conjunction with the release of the tanning bed these brochures gave the customers a real sense that this was something special and completely different from previous models.